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How might we activate an entire corporate team on LinkedIn to strengthen industry positioning and business growth?

Corporate Branding | Employee Influence | Business Development

Domo Ventures is a leading talent sourcing agency based in the GCC region, with 10+ executives and consultants. Despite their expertise and recruitment success, the team struggled with building an impactful digital presence to match their offline reputation. Recognizing LinkedIn as a critical platform for recruiters, they sought to improve their LinkedIn presence, strengthen employee branding, and position their firm as an industry leader.

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The Challenge

• Inconsistent branding across team members.
• C-level executives lacked an updated digital presence, limiting networking opportunities.
• No thought leadership strategy, reducing inbound business development. </aside>

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The Approach

We provided team workshops and 1:1 coaching to refine each leader’s profile and content strategy.

Actions included:

• Optimized executive profiles to align with the company’s mission.
• Developed a thought leadership plan for ongoing industry engagement.
• Trained team members on LinkedIn best practices for business growth. </aside>

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The Result

✅ Enhanced Brand Visibility

• The collective team’s presence boosted the company’s reputation as an attractive workplace and a trusted recruitment partner.

✅ Improved Executive Networking:

• The CEO and COO’s revamped profiles facilitated connections with industry leaders, potential partners, investors, and stakeholders.

✅ 237% Increase in Candidate Engagement:

• Recruitment consultants with optimized profiles attracted both active and passive job seekers.
• Built a pipeline of qualified candidates for current and future job openings.

Qualitative Results

• Confidence Boost: On a scale of 1 to 5:
  • Before: Average confidence level was 3.
  • After: Average confidence level soared to 5.
• Exceptional Client Feedback: 8/8 team members rated their experience as 5 stars for communication, professionalism, and service quality. </aside>

Testimonials from The Team

• “Thank you Mariam for the big support. Now I have 100% confidence in my profile. You were such a professional person to work with.”
• “My LinkedIn profile went from 0 to 100! Mariam helped me discover new tools to boost my professional presence online.”
• “Thank you for assisting and guiding me in the development of my LinkedIn profile like a friend.”
• “Overall, I’d say I had an awesome experience. You are very professional. You’re so kind and sweet and you did a great job. Thank you 😊”
• “Mariam is committed and target-oriented. She has great tips to offer on LinkedIn to make it professional. She is always available for any communication and calls. Thank you for the guidance, Mariam.”

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Featured Profile

Sehar Awan, Talent Consultant at Domo Ventures

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